Our team

Enter – our specialist digital team

Let us introduce you to the brilliant creative minds behind your Considered solution. Whatever your problem or brief, our team will collaborate with you to actualise your ideas. So let’s put our heads together and get building your next project!

Marco Gatta

co-director / head of development

Nathalie Reiter

co-director / project lead

Simon Martin

creative director

Jared Martinez

web developer

Paolo Gallardo

web developer

Sinem Ibrahim

klaviyo specialist

we’d love to consider a digital solution for you

sinem ibrahim

klaviyo specialist

Sinem Ibrahim is a woman of many talents.
Not only is she Considered’s star email automation and Google & Facebook ads expert, she has a background in Psychology.

She uses this expertise to help her understand the thinking of potential customers and market to them accordingly.

When not running her own businesses, Sinem loves spending time with her three children, who are under six!

Simon Martin

creative director

Simon’s speciality is creating designs that take customers on a journey.

For the past 15 years, Simon has created branded editorial content for some big international names including Tesco, Marks & Spencer, Colgate, Toni & Guy and Morrisons.

Whether it’s print, digital, mobile, social media or video, Simon’s stunning visuals engage consumers and brands. From mood boards, wireframes or a complete new brand identity – whatever you dream for your business, Simon will deliver it.

marco gatta

co-director / head of development

Marco is Considered Agency’s hands-on, ultra friendly head of development.

Over the past two decades, Marco has led hundreds of successful site launches and prides himself on building long-lasting relationships with his transparent advice and recommendations – not just pre-launch but post-launch, too.

He stays up-to-date with best practices and the latest technology trends, which allows him to easily identify your business needs – whether that’s a new build, platform-switch or a full-scale overhaul.

Marco has worked with some of the world’s biggest brands, including Nestle, Telstra and IBM, but will always “give it to you straight” and won’t bamboozle you with developer-speak.

Jared martinez

web developer

Jared is an experienced WordPress developer with years of experience in the industry, building powerful websites for SMEs.

When he’s not cracking punny jokes with the Considered team, you’ll find Jared fine-tuning his creative skills building Gundam Model Kits or playing the Bass Guitar.

nathalie reiter

co-director / project lead

Having worked with companies such as Sephora, Shippit, MyHouse and Pacific Magazines developing efficient digital strategies to promote growth, Nathalie possesses the rare ability to think analytically and execute creatively.

She loves a streamlined workflow, and her process-driven approach means no dropped balls (or broken hyperlinks or buttons!) Nathalie believes that every business is different and will work to understand your needs before proposing a tailored solution.

With Nathalie it’s all about “the big picture,” and taking one achievable step at a time to achieve your goals, rather than wasting time and money on quick, unmanageable solutions that aren’t designed to scale as you grow.

One conversation with Marco and Nathalie will have you re-thinking the way you’re marketing your business.

Paolo Gallardo

web developer

With close to a decade of web development experience, Paolo has learned the right questions to ask before diving into a project – saving both time and money. Paolo’s curious mind, combined with his laid back personality, makes for a winning combination. When he isn’t coding, you’ll find Paolo whipping up a culinary creation in the kitchen, or on the couch playing video games. With Paolo as the helm of your project you can be assured that it will be completed to the highest of standards.