How to create a memorable popup launch event
This post is Part 7 of our How To Pop Up Series. Check out the full series below: Part 1 – What is a popup store?Part 2 – 4 reasons why you should consider a popup storePart 3 – How to find the right space for your popup storePart 4 – What budget do I […]
What is SEO?
Oh, the anxiety this three-letter acronym has brought to the online world! SEO is difficult, technical, time-consuming, expensive… all the things that send shivers down our spine. Or, is it? If you’re one of the many people who cringe at the mere thought of having to deal with SEO and constantly wonder what it actually even […]
Should I add a blog to my website?
How often have you been told to “add a blog to your website and the sales will come”? Whilst it is true that the more words you add to your website, the more material Google has to show in search results (which then increases traffic to your site), it is important to think about the […]
6 content mistakes that send customers running
Content marketing is more than a buzz term – it goes to the very heart of how humans communicate. We are storytellers. We use anecdotes and analogies to engage our audience while we inform and influence. But there’s no point in telling your stories if no-one is listening. Here are six digital content mistakes that […]